In a new book, “ What Becomes a Legend Most” (a title taken from a tagline of one of Avedon’s commercial campaigns) author Philip Gefter tackles the life and times of one of the 20 th century’s most prolific and revered photographers, charting Richard Avedon’s humble backgrounds and subsequent rise to bourgeoise Manhattan society. There are few photographers whose names conjure quite the level of glamour and intrigue as Richard Avedon still does, even decades after his death.
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